eCommerce Website Design & Creative Direction for Fashion Brand
CLIENT: CAWCE Women’s Fashion
The Short Version:
We supported an emerging fashion line with an online store, marketing support, & copywriting services.
- eCommerce Website Design & Development
- Purchasing Strategy
- Photo Shoot
eCommerce Website Design & Development
Used Creative Director’s vision to design and develop eCommerce website.
Copywriting for clothing, jewelry, and leather accessories. Included industry research on garment terminology and current trends and establishing and maintaining the brand voice.
Worked directly with Creative Director to research trends, determine pieces in product line and to set pricing.
Use extensive photo editing to complete spatial renderings of artwork and sculptures in private residences and public sites.